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Shopper Approved and Google
How are my customer reviews optimized for search?
How are my customer reviews optimized for search?

Optimize search results for your reviews

Shelbi Gamble avatar
Written by Shelbi Gamble
Updated over a week ago

Whenever your customers submit a review, we build a highly optimized, unique web page around it. These pages are then actively crawled and displayed in Google, Yahoo, and Bing. The more ratings and reviews you have, the more pages are created, and the more opportunities for additional search engine listings and traffic to your site.

Reviews are published on your Shopper Approved certificate page as well as on your website, giving your site two more search results. Your certificate page provides a link to your site, and our seal on your site links to your certificate page. Having the two linked helps search engines such as Google see the relationship between the two, thus helping them to rank higher in search.

Here are some other ways that reviews are optimized for search:

  • Widgets

  • Milestone Awards

  • Video reviews

  • Survey Destinations

If you feel your customer reviews aren't being optimized please reach out to us at [email protected] and ask us for an audit of your account to determine if you are utilizing all of our features. 

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