Shopper Approved accepts two different types of product feed files:
One-time delimited files such as tab, semi-colon, comma, and pipe delimited. We also accept XML files as a one-time upload. The most common we see are CSV (comma-separated value) files. These files would be a one-time feed upload.
Dynamic URL that is hosted somewhere else and generates a publicly accessible URL that can be entered into Shopper Approved.
Please see here for a product feed template
One-time feed upload:
Please ensure the file contains a full catalog of products to collect reviews on everything sold on your website including products you have PLAs for in Google (if applicable).
Please keep in mind that uploading a feed file is a one-time import. If your products change or you discontinue and add new products, you will want to update your product feed with Shopper Approved by uploading a new file. Once uploaded, please contact our dedicated support team at [email protected] and let us know you have uploaded a new product feed. Our support team will ensure the new feed is mapped and read in successfully.
Dynamic URL (recommended)
URL files are nice if you don’t want to update your product feed with Shopper Approved each time changes are made to your products. Typically, clients that use a URL file change their products often throughout the year. If you change your product lines often or have seasonal changes, a publicly-hosted URL is the way to go. Our system will automatically read the URL weekly for updates.
GoDataFeed and Feedonomics are some of the most common companies that specialize in dynamic URL product feeds.
How to upload a product feed to Shopper Approved
In the Shopper Approved dashboard, click into the "All Services" menu in the top left corner and select "Product Integration" under the "Integrate" section. The integration screen is where you will find the area to upload your product feed. Alternatively, our integration team is available to help you upload your feed to your dashboard.
From your Shopper Approved dashboard go to (top-left menu > Setup > Product Integration). Here, under the "Enter your Product Feed URL" section you'll be able to submit your product feed URL or upload a one-time file.
Note: If you need assistance, please contact our dedicated support team at [email protected]. If you're currently in onboarding, please contact your dedicated onboarding specialist for further assistance.
